Search Engine Optimization is the newest tool in web site development. The Five C’s represent steps in the optimization process that strategically earn Web sites higher placement in search engines.
Erin Sparks, president/owner of
Site Strategics and SEO expert, will lead the seminar. Participants will learn how to turn their Web site into a marketing tool that generates a positive measurable impact to a their bottom line using the 5 C process.
The seminar also will outline results
of a Site Strategics survey conducted in November and December 2004 of 128 Central Indiana for-profit and not-for-profit business professionals that revealed how they search the Web and build new business relationships.
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