The Ever-Shifting MarTech Landscape with Scott Brinker

 In EDGE of the Web Episode 301, EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital Media Director) speak with Scott Brinker of ChiefMarTec and VP Platform Ecosystem at HubSpot to find out the latest developments in the rapidly evolving field of marketing technology everyone knows now as MarTech. Scott Brinker: […]

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Digital Marketing News from Episode 301

The constantly shifting landscape of digital marketing is a challenge to keep up with, which is why EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital Media Director) open each episode of the EDGE of the Web podcast with the latest trending news. In Episode 301, special guest Scott Brinker of […]

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How to Become a Digital Marketer with Dave Gerhardt

EDGE of the Web Dave Gerhardt

In EDGE of the Web Episode 300, EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital Media Director) speak with Dave Gerhardt, VP of Marketing at Drift to find out the secrets behind what it takes to be a successful digital marketer. You might just be surprised at what you learn! […]

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Digital Marketing News from Episode 300

Digital marketing thought leaders providing commentary and analysis on trending digital marketing news is how EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital Media Director) open each episode of the EDGE of the Web podcast. In Episode 300 special guest Dave Gerhardt, VP of Marketing at Drift joined EDGE hots […]

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Including Bing Ads in Your Marketing Strategy with John A. Lee

John Lee Bing Ads on EDGE of the Web

When digital marketers think of PPC advertising, it’s Google Ads that tends to come to mind. But what are marketers leaving on the table when they overlook other potentially valuable channels, such as Bing Ads? In EDGE of the Web Episode 299, EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital […]

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Digital Marketing News from Episode 299

When you want to hear very knowledgeable people provide commentary and analysis on trending digital marketing news, listen to EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital Media Director) on the EDGE of the Web podcast. For Episode 299 special guest Product Learning Strategist John A. Lee of Bing Ads […]

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Reddit is an Overlooked Digital Marketing Channel with Ross Simmonds

Have you heard that Reddit generates more traffic than Facebook or Twitter and was the third most visited website behind Google and YouTube? And yet many digital marketers have been largely ignoring this valuable channel. In EDGE of the Web Episode 298, EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital […]

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Digital Marketing News from Episode 298

When EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital Media Director) hit the airwaves each week with a new episode of their EDGE of the Web podcast, you know you can count on them to cover the latest digital marketing news. EDGE of the Web Episode 298 with special guest […]

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WordPress Site Speed with Jon Henshaw: Does it Really Matter?

WordPress is running more than 28% of the web as one of the most popular content management systems available, and for good reason. People appreciate how easy it is to use and all the tools available to make websites more powerful and effective. But a common trap many users fall into is adding so many […]

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Digital Marketing News: Trending Topics from CES 2019

Every time EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital Media Director) go on the air for a new episode of their acclaimed EDGE of the Web podcast, they kick the show off with trending digital marketing news. EDGE of the Web Episode 297 included some great stories, along with […]

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