Mastering Instagram Story Ads with Susan Wenograd of Aimclear

Susan Wenograd EDGE Interview Featured Image

Our special guest for episode 343 of the award-winning EDGE of the Web podcast was Susan Wenograd, VP of Marketing Strategy at Aimclear. Host Erin Sparks spoke with Susan about the thing she does best—Instagram story ads! Here’s what we learned:  00:07:48 Susan Wenograd: Her Background and Experience Susan Wenograd is the Chief Marketing Officer […]

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The Content Operational Model with Robert Rose of The Content Advisory

Our special guest for episode 342 of the award-winning EDGE of the Web podcast was Robert Rose, Founder and Chief Troublemaker at The Content Advisory. Host Erin Sparks spoke with Robert about the latest innovations and trends in content marketing. Here’s what we learned:  00:06:53 Robert Rose: His Background and Experience For more than 25 […]

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Revising Your Radical Candor with Kim Scott

Our special guest for episode 341 of the award-winning EDGE of the Web podcast was Kim Scott, Co-Founder of Radical Candor. Host Erin Sparks spoke with Kim about how to make workplaces better by knowing how to do feedback the right way and being able to challenge coworkers while at the same time caring personally. […]

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Natural Language SEO with Dawn Anderson with Bertey

Our special guest for episode 340 of the award-winning EDGE of the Web podcast was Dawn Anderson, Managing Director of Bertey. Host Erin Sparks spoke with Dawn about the impacts of natural language processing on digital marketing and SEO. Here’s what we learned:  00:07:05 Dawn Anderson: Her Background and Experience Dawn Anderson is Managing Director […]

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Showrunning for Marketers with Jay Acunzo of Marketing Showrunners

Our special guest for episode 339 of the award-winning EDGE of the Web podcast was Jay Acunzo, Founder of Marketing Showrunners. Host Erin Sparks spoke with Jay about how he helps marketers market themselves through high-quality podcasts and videos. Here’s what we learned:  00:07:57 Jay Acunzo: His Background and Experience As the founder of Marketing […]

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PPC: More than Meets the ROI with Tim Jensen

Our special guest for episode 338 of the award-winning EDGE of the Web podcast was guest Tim Jensen, Campaign Manager at Clix Marketing. Host Erin Sparks spoke with Tim about all kinds of practical things people should know if they want to find greater success in PPC (pay-per-click) marketing and advertising. Here’s what we learned:  […]

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EDGE Contributor Series with George Nguyen

Our special guest for episode 337 of the award-winning EDGE of the Web podcast was George Nguyen, Associate Editor at Third Door Media. Host Erin Sparks spoke with George as part of the new EDGE Contributors Series focused on some of the great journalists and reporters who keep us all informed on the latest digital […]

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Funnel Fixes: Optimizing Your Landing Pages with Talia Wolf of GetUplift

Our special guest for episode 336 of the award-winning EDGE of the Web podcast was Talia Wolf, Founder and CEO of GetUplift. Host Erin Sparks spoke with Talia about the critical role landing pages play in CRO – conversion rate optimization. Here’s what we learned:  00:10:14 Talia Wolf: Her Background and Experience Talia is the […]

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Marketers: Are You Breaking the Law? Niklas Stephenson of Legal Monster

Our special guest for episode 334 of the award-winning EDGE of the Web podcast was Niklas Stephenson of Legal Monster. Host Erin Sparks spoke with Niklas about the legal challenges digital marketers can face if they’re not careful. Here’s what we learned:  00:06:41 Niklas Stephenson: His Background and Experience Niklas is the founder and CEO […]

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Amazon/Walmart eCommerce Tactics with Elizabeth Marsten

Our special guest for episode 335 of the award-winning EDGE of the Web podcast was Elizabeth Marsten, Senior Director of Strategic Marketplace Services at Tinuiti. Host Erin Sparks spoke with Elizabeth about to make the most of the Amazon and Walmart marketplaces for selling products. Here’s what we learned:  00:06:00 Elizabeth Marsten: Her Background and […]

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