Riches from Niches with Joe Martinez of Clix Marketing

Our special guest for episode 326 of the award-winning EDGE of the Web podcast was Joe Martinez, Director of Client Strategy for Clix Marketing. Host Erin Sparks spoke with Joe about how Quora is the up-and-coming PPC platform people are tapping into and getting great results.  00:07:19 Joe Martinez: His Background and Experience Joe Martinez […]

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How Your Reputation Affects Local Search with Mike Blumenthal

The special guest we featured in episode 325 of the award-winning EDGE of the Web podcast was Mike Blumenthal, co-founder of GatherUp and LocalU. Host Erin Sparks spoke with Mike about local search and business reputation. Here’s what we learned:  00:04:25 Mike Blumenthal: His Background and Experience Mike Blumenthal is a co-founder of both GatherUp […]

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What is Google E-A-Ting? Find Out with Marie Haynes

In EDGE of the Web Episode 324, EDGE host Erin Sparks (Site Strategics CEO) and Creative Studio Producer Jacob Mann spoke with SEO expert Marie Haynes of Marie Haynes Consulting to take a deep dive into the impact of Google’s push for EAT – expertise, authoritativeness, and trust in websites and pages. Here’s what we […]

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Tracking Google Developments Through Patents with Bill Slawski of Go Fish Digital

Our special guest for episode 323 of the award-winning EDGE of the Web podcast was Bill Slawski, Director of SEO Research at Go Fish Digital. Site Strategics CEO Erin Sparks spoke with Bill about what’s happening in the world of SEO, and especially recent developments at Google. Here’s what we learned:  00:01:02 Bill Slawski: His […]

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Securing Your Customers and Yourself with Arlie Hartman of BraunAbility

Our special guest for episode 322 of the award-winning EDGE of the Web podcast was Arlie Harman, Chief Information Security Officer at BraunAbility. Site Strategics CEO Erin Sparks spoke with Arlie about how companies can protect their customers and themselves in the brave new digital world of the 21st century. Here’s what we learned:  00:02:24 […]

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Google Shopping Ads with Kirk Williams of ZATO Marketing

Our special guest for episode 321 of the award-winning EDGE of the Web podcast was Kirk Williams of ZATO Marketing. Site Strategics CEO Erin Sparks spoke with guest Kirk Williams of ZATO Marketing about Smart Shopping Campaigns and Shopping Ads through Google.  00:00:45 Kirk Williams: His Background and Experience Kirk is the owner of ZATO, […]

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Extreme Growth Using LinkedIn with Shay Rowbottom

Our special guest for episode 320 of the award-winning EDGE of the Web podcast was Shay Rowbottom, CEO of Rowbottom Marketing. Site Strategics CEO Erin Sparks spoke with Shay about the huge opportunities that exist on LinkedIn for great video content in digital marketing. Here’s what we learned:  00:00:57 Shay Rowbottom: Her Background and Experience […]

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YouTube Strategies with Tim Schmoyer

  Our special guest for episode 319 of the award-winning EDGE of the Web podcast was Tim Schmoyer, Founder and CEO of Video Creators. Site Strategics CEO Erin Sparks spoke with Tim about the importance of having a real YouTube strategy. Here’s what we learned: 00:00:55 Tim Schmoyer: His Background and Experience Tim Schmoyer is […]

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How to Develop a Social Media Strategy for Your Ideal Customer with Traci Reuter

Our special guest for episode 318 of the award-winning EDGE of the Web podcast was Traci Reuter, Founder and CEO of Divine Social. Site Strategics CEO Erin Sparks spoke with Traci about strategies focused on the customer journey, and how you architect a process to take people from complete stranger to having them fall in […]

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Effective Employee Social Media Advocacy with Glenn Gaudet

If you’ve ever wished you could expand your marketing team, here’s a way to do it! Our special guest for episode 317 of the award-winning EDGE of the Web podcast was Glenn Gaudet, CEO of GaggleAMP. Site Strategics CEO Erin Sparks spoke with Glenn about the ins and outs of employee advocacy programs for marketing. […]

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