Riches from Niches with Joe Martinez of Clix Marketing

Our special guest for episode 326 of the award-winning EDGE of the Web podcast was Joe Martinez, Director of Client Strategy for Clix Marketing. Host Erin Sparks spoke with Joe about how Quora is the up-and-coming PPC platform people are tapping into and getting great results.  00:07:19 Joe Martinez: His Background and Experience Joe Martinez […]

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News from Episode 326

The news roundup segment in each episode of the EDGE is your chance to get expert opinion and analysis on the latest digital marketing headlines. Host Erin Sparks and Creative Studio Producer Jacob Mann were joined in-studio by special guest Joe Martinez, Director of Client Strategy for Clix Marketing. Here’s the news roundup from Episode […]

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EP 325 Transcript | Managing Google Brand Story with Mike Blumenthal

Speaker 1: 00:00:01 On this episode of Edge of the Web … Mike Blumenthal: 00:00:04 Ignoring it is no longer a choice. Erin Sparks: 00:00:04 Absolutely. Mike Blumenthal: 00:00:06 Getting angry about it isn’t very productive. The only path forward in this is acceptance, and acceptance means engaging with this productively. It includes improving your […]

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How Your Reputation Affects Local Search with Mike Blumenthal

The special guest we featured in episode 325 of the award-winning EDGE of the Web podcast was Mike Blumenthal, co-founder of GatherUp and LocalU. Host Erin Sparks spoke with Mike about local search and business reputation. Here’s what we learned:  00:04:25 Mike Blumenthal: His Background and Experience Mike Blumenthal is a co-founder of both GatherUp […]

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News from Episode 325

Digital marketing and SEO is an ever-shifting landscape, which is why we include a news roundup segment in each episode of the EDGE. The latest features host Erin Sparks and Creative Studio Producer Jacob Mann along with special guest Mike Blumenthal, co-founder of GatherUp and LocalU sorting through the latest headlines. Here’s the news roundup […]

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EP 324 Transcript | What is Google E-A-Ting with Marie Haynes

Speaker 1: 00:01 On this episode of Edge On The Web. Marie Haynes: 00:04 If my theory’s right, and they’re cross-checking things against a database that they trust, well now they’ve got information from those big sites to trust. I mean there’s certainly problems because new stuff happens all the time. Erin Sparks: 00:04 All […]

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What is Google E-A-Ting? Find Out with Marie Haynes

In EDGE of the Web Episode 324, EDGE host Erin Sparks (Site Strategics CEO) and Creative Studio Producer Jacob Mann spoke with SEO expert Marie Haynes of Marie Haynes Consulting to take a deep dive into the impact of Google’s push for EAT – expertise, authoritativeness, and trust in websites and pages. Here’s what we […]

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News from Episode 324

Keeping up with the latest digital marketing news is easy when you join EDGE host Erin Sparks and Creative Studio Producer Jacob Mann for the news roundup segment of the EDGE of the Web podcast with all the latest headlines. In Episode 324, special guest Marie Haynes of Marie Haynes Consulting makes sense of the […]

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EP 323 Transcript | Shifting SEO from Keywords to Concepts with Bill Slawski

Announcer: 00:00 On this episode of Edge of the Web. Bill Slawski: 00:05 So Google’s trying to become oracle. They’re trying to answer all questions or to become capable of doing that and they’re learning. They need processes in place for them to learn. They’re reading the web as much as we are if not […]

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