Google Developer Advocate Martin Splitt On The Record

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Our special guest for episode 359 of the award-winning EDGE of the Web podcast was Martin Splitt, Developer Advocate at Google. Host Erin Sparks spoke with Martin about how to rank well on Google by developing a top-notch website and content. Here’s what we learned:  00:07:05 Martin Splitt: His Background and Experience Martin Splitt is […]

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Google’s Ups and Downs with Greg Finn of Cypress North

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Our special guest for episode 358 of the award-winning EDGE of the Web podcast was Greg Finn, Partner and Digital Marketer at Cypress North. Host Erin Sparks spoke with Greg about the digital marketing rollercoaster of Google’s many ups and downs. Here’s what we learned:  00:06:45 Greg Finn: His Background and Experience Greg Finn is […]

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Structured Data via Google Tag Manager with Paul Lovell

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Our special guest for episode 357 of the award-winning EDGE of the Web podcast was Paul Lovell, Founder of Always Evolving SEO. Host Erin Sparks spoke with Paul about the importance of having properly structured data and using Google Tag Manage (GTM) to get there. Here’s what we learned:  00:08:07 Paul Lovell: His Background and […]

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Shifting Your Business When The World Changes with Katy Mann

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Our special guest for episode 355 of the award-winning EDGE of the Web podcast Katy Mann, Founder of Indy with Kids. Host Erin Sparks spoke with Katy about what it takes to quickly shift or pivot a business during a time of crisis such as the COVID-19 pandemic. Here’s what we learned:  00:06:56 Katy Mann: […]

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The May 2020 Google Core Update with Mordy Oberstein

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Our special guest for episode 354 of the award-winning EDGE of the Web podcast was Mordy Oberstein, Chief Marketing Officer (CMO) at Rank Ranger. Host Erin Sparks spoke with Mordy about the latest Google core update that started rolling out on May 4. Here’s what we learned:  00:05:30 Mordy Oberstein: His Background and Experience If […]

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SEO Agency Life During Quarantine with Bill Sebald

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Our special guest for episode 353 of the award-winning EDGE of the Web podcast was Bill Sebald, Founder of Greenlane Marketing. Host Erin Sparks spoke with Bill about how the COVID-19 pandemic’s economic shutdowns and stay-at-home orders have impacted SEO agencies. Here’s what we learned:  00:04:16 Bill Sebald: His Background and Experience Bill Sebald is […]

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Google Core Update Recovery with Kristine Schachinger of Sites Without Walls

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Our special guest for episode 352 of the award-winning EDGE of the Web podcast was Kristine Schachinger of Sites Without Walls. Host Erin Sparks spoke with Kristine about how businesses can go about recovering from the negative impacts of a Google core update. Here’s what we learned:  00:07:19 Kristine Schachinger: Her Background and Experience Kristine […]

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How Coronavirus is Impacting Search Behavior with Lily Ray

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Our special guest for episode 351 of the award-winning EDGE of the Web podcast was Lily Ray, SEO Director at Path Interactive. Host Erin Sparks spoke with Lily about the ways in which search behavior of users is changing in the midst of the novel coronavirus and COVID-19 pandemic. Here’s what we learned:  00:06:15 Lily […]

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The Impact of COVID-19 on PPC with Amy Bishop

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Our special guest for Episode 350 of the award-winning EDGE of the Web podcast Amy Bishop, Owner of Cultivative Marketing. Host Erin Sparks spoke with Amy about the ways in which the COVID-19 pandemic is affecting PPC. Here’s what we learned:  00:08:03 Amy Bishop: Her Background and Experience Amy Bishop is the owner of Cultivative […]

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