EP 320 Transcript | Growth Using LinkedIn with Shay Rowbottom

Speaker 1: 00:01 On this episode of Edge of the Web. Shay Rowbottom: 00:04 Be agile, be adaptive. But when people get cocky and too caught up in “this works now, it’ll work forever” that’s when they fall behind. So I’m always actively looking for the next strategy. I’m always studying marketers and creators that […]

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EP 318 Transcript | Social Media Strategy for Your Ideal Customer with Traci Reuter

Speaker 1: (00:01) On this episode of Edge Of The Web… Traci Reuter: (00:04) And I believe the most overlooked piece is the engagement, and then the one that everybody goes after that is kind of, is part of why the sentiment, the consumer sentiment is a little bit down on digital is conversions, because […]

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EP 316 Transcript | Leveraging Search and Social for Maximum ROI with Susan Wenograd

  Speaker 1: (00:01) On this episode of Edge of the Web. Susan Wenograd: (00:05) Your competition has gotten smarter and they all figured out the same targeting you did, so like everyone started creating a 1% look alike off of people that purchased. So everyone that you’re targeting is probably in like 50 different […]

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