Fixing the Marketing Agency with Agile

Meet Agile Methodology,

Site Strategics (SSI) realized it had a problem. From its inception 13 years ago, SSI steadily built a reputation for great quality SEO, web development, and marketing services. It grew from one employee to nine and the number of services offered was expanding. The ever growing problem was how to scale the company while maintaining […]

Read More…

3 Tips to Discovering What’s Important to Your Clients

customer listening

“Find the importance in the things that seem unimportant.” – Nate Torvik, Chief Evangelist of Site Strategics. It is always odd the things that come to mind or come out of your mouth when you’re having internal conversations about ways to make your workplace a little bit better. It’s not always about making your employees […]

Read More…

Client Onboarding, For Those Who Care A Lot

happy to serve

                  There are few times during a relationship with a prospect or client more exciting and important than during the onboarding process. There’s been buy in and commitment to work together, but so much of what lies ahead remains unknown, which is why it’s crucial to develop […]

Read More…

If Mark Twain Was a Keyword

mark twain

Reports of Keyword Death Greatly Exaggerated This is true. A new writer recently looked at the notes for a content page and questioned the short list of keyword terms I’d asked her to include. “Aren’t keywords dead?” she asked. The answer is… yes, and no. Yes, because five minutes (well, several years) ago keywords were being […]

Read More…