Critical Thinking in SEO | Pedro Dias of Reach PLC

EDGE Featured Image of Pedro Dias

For episodes 413 & 415 of the award-winning EDGE of the Web podcast we spoke with Pedro Dias, Head of SEO at Reach PLC. Host Erin Sparks spoke with Dias about his time at Google fighting spam, being language agnostic, how Google is easily disrupting media consumption without producing any of their own content, and […]

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Up Your SEO Game with Moz Domain Authority 2.0

Russ Jones and Domain Authority 2.0 from Moz

When Site Strategics CEO Erin Sparks and Digital Media Director Tom Brodbeck spoke with special guest Russ Jones, Principal Search Scientist at Moz, in Episode 303 of their award-winning EDGE of the Web podcast, they learned how Domain Authority 2.0 fundamentally changes the way it trains its data for more effective results. But there are […]

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Moz Domain Authority 2.0 to Launch on March 5

Site Strategics CEO Erin Sparks and Digital Media Director Tom Brodbeck talk to the movers and shakers in digital marketing during each episode of their award-winning EDGE of the Web podcast. In Episode 303, special guest Russ Jones, Principal Search Scientist at Moz shares details about the new and improved Domain Authority 2.0 tool that […]

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SEO is Only One Piece of the Digital Marketing Puzzle

SEO Puzzle

As an agency built on the foundation of search engine optimization (SEO), Site Strategics has long been known as one of the premier SEO agencies in Indianapolis. Our agency has maintained  longstanding commitment to deliver white hat, tried and true methods in the SEO realm. When others were participating in black hat techniques to game […]

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If Mark Twain Was a Keyword

mark twain

Reports of Keyword Death Greatly Exaggerated This is true. A new writer recently looked at the notes for a content page and questioned the short list of keyword terms I’d asked her to include. “Aren’t keywords dead?” she asked. The answer is… yes, and no. Yes, because five minutes (well, several years) ago keywords were being […]

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No More Google Keyword Analytics, So Now What?

In case you haven’t heard, Google announced earlier this week that they have begun the process of encrypting all search results and will no longer be providing keyword data in Google Analytics for website owners. They will, however, still provided the keyword data from Google AdWords. About two years ago, Google began using “not provided” […]

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How to Start a Content Marketing Plan

Content Marketing has become one of the most popular buzzwords out there today in the internet marketing industry. We’ve heard all the cliche’s before, and I won’t repeat them here, but there are reasons why content marketing has become so popular. No further evidence is really needed than in the infographic below. Content is what […]

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